A Shared Commitment to Best Practices for Ad Networks

By Laura Covington, Vice President, IP Policy

Today, we proudly join the White House and key partners in the Internet advertising industry in sharing Best Practices Guidelines for Ad Networks to Address Piracy and Counterfeiting.

At Yahoo!, we have worked hard to create top-tier data-driven ad networks. We are dedicated to maintaining high quality standards for advertisers and publishers. We prohibit publishers in our ad networks from selling counterfeit goods or engaging in copyright piracy.

Ultimately, we want to create and maintain a healthy online space, promote innovation, and protect intellectual property. The best practices we have committed to will help all of us get there.

Want to learn more about these best practices? Check out the White House blog, “Coming Together to Combat Online Piracy and Counterfeiting.”